Vascepa /
Eating healthier, exercising more, and taking medications like statins doesn’t always get the job done for people with very high triglycerides. To improve their heart health, many people also take fish oil as a supplement but not all Omega-3s are the same. Some can actually increase bad cholesterol. Using a clean and pure aesthetic, this campaign featured a website, banners, brochures, and a TV spot to explain the power of Vascepa, which is made with pure EPA, and not the DHA that can raise bad cholesterol.
DTC TV & Website Content
The website's minimalist design and copy demonstrates the pure power of VASCEPA in a simple and engaging way. A testimonial video featuring Rick Harrison from the TV show Pawn Stars to explain the benefits of pure FDA approved Vascepa compared to common unregulated fish oil supplements.
